We launched the adidas 2026 World Cup Match Ball along with Copa90. We brought together incredible talent to develop an on pitch experience with legends and local players, custom pendants, a gold trionda, and bespoke reflective uniforms.
First Touch
The FIFA World Cup 26 Official Match Ball deserved to be launched in the same city where the winning goal will be scored. So on October 2nd at night, we took over Pier 2 to launch the TRIONDA.
A winner-stays-on tournament unfolded against the backdrop of the Brooklyn Bridge, packed with football heavy hitters, surprise legend drop-ins, and a holographic show that lit up the waterfront.