Quest for Glory marked the global unveiling of Wrexham AFC’s 2025/26 home kit. Blending rich editorial storytelling with a premium VIP launch event in Chelsea, NYC. It was the club’s most expansive and high-profile kit release to date.
Meta x Kit Launch
Chelsea, NYC
July 2025The exhibition explored Wrexham AFC’s story through a series of powerful visual chapters—honoring 160 years of history, celebrating the iconic club legend Joey Jones, highlighting the club’s dramatic rise to the Championship, and showcasing the deep connection with its loyal community.
It concluded with a fully immersive experience featuring cutting-edge sound, lighting, and 270-degree projection mapping, placing attendees on the pitch to relive the excitement of Wrexham’s most recent promotion celebration.